Google Ads, Digital Marketing

Muhammad Faheem

Marketing Specialist at Tkist

Google AdsMeta AdsAttributionPerformance Max

1 article publishedLinkedIn

ABOUT THE AUTHOR

Muhammad Faheem is a Marketing Specialist at Tkist focused on paid media strategy across Google Ads, Meta, and LinkedIn. He has managed over GPB 3.5M in combined ad spend and specializes in attribution accuracy, Performance Max campaign architecture, and first-party data strategy. His background includes three years managing Google Ads accounts for e-commerce brands across the UK and Australia before moving into a full-service digital marketing role. He holds Google Ads and Meta Blueprint certifications.

ARTICLES

All articles by Muhammad

Google Ads

Google Ads in 2026: What's Changed and How to Adapt

Smart Bidding, Performance Max, and AI-generated assets have changed how Google Ads works. Here is what still gives you control and where the old playbook no longer applies.

April 4, 20268 min read

THE TEAM

Muhammad Faheem is part of the Tkist specialist team.

Every Tkist client works directly with the specialist who owns their results. No account managers in the middle, no outsourcing.

Meet the full team Work with Muhammad